What’s a CVB?

May 14, 2016  |   Photos by Bill Bowen

Many people don’t know most large cities have a CVB, or Convention & Visitors Bureau. The reason most people don’t know this is because CVB sales and marketing teams aren’t targeting locals to visit the city – they already live there! Typically, their goal is to bring out-of-towners to the city for a vacation or to showcase the destination and the perfect spot for your next convention.

Detroit’s story is unique because we are a city of “firsts” and in this show, you’ll discover that we’re not just talking about the first automobile assembly line…

See more Detroit stories.