Support Local with All Things Detroit and Ask Jennyfer

Modified: February 27, 2023 | Story by Amelia Ritter | Photos by Jennyfer Crawford

Whether you’re looking for a unique Detroit souvenir to remember your first visit, or you’re rounding out a growing collection of locally sourced goods, All Things Detroit is your source for perfectly cultivated keepsakes from local Detroit makers and small business owners.

Detroit Entrepreneur Jennyfer Crawford is best known as the founder of All Things Detroit. She’s built a career by shining a spotlight on small business owners in and around the city. In 2022, she celebrated 10 years of being a business owner, supporting small businesses with her Detroit marketing firm, Ask Jennyfer. As a local advocate for the city and a passionate ambassador for shopping local, Jennyfer’s All Things Marketplace is a one-stop shop for Detroit enthusiasts to find something special, whether in person at an All Things event, at the storefront in Corktown, or online.

What is the best part about being a business owner in Detroit?

The best part about being a business owner in Detroit is that I have been able to build my business in the community where I grew up.

Why is the All Things Marketplace the perfect spot for visitors to Detroit?

All Things Marketplace is the perfect spot for visitors to shop. We are in a historic location. We also sell products created by local entrepreneurs and makers which we feel best represent the city of Detroit and the surrounding region. From non-profits like the Detroit Historical Society to local artists like Colibri The Artist, All Things Marketplace really is about All Things Detroit. If you want to get a feel for this city and everything that’s created here, stop by and see us.

What All Things events should be on the radar for visitors and residents alike?

Coming up this April, Founder Jennyfer Crawford-Williams brings back her highly-anticipated All Things Detroit Day spring event. Set for a day filled with local shopping, food trucks and entertainment, All Things Detroit Day will be April 2 and take over sheds 3, 4 and 5 in Detroit’s Historic Eastern Market. Each time the event is held, it draws thousands of shoppers. And the reason is simple – Crawford-Williams has a knack for curating a collection of local artists and makers you need to know. She shines a spotlight on their products and designs. The event is known for its joyful atmosphere and that’s due to Crawford-WIlliams’ ability to create a true community of small business owners.

Designated a national holiday in 2020, All Things Detroit Day always falls on the Sunday before Easter. Opt for early access and smaller crowds by purchasing a Beat the Crowd ticket online now, or get a general admission ticket at the door on event day. This year’s event focuses on local designers and artists – and there’s always a focus on giving Black-owned businesses the space to shine. Check out goods like Owner Tremaine Seay’s new urban apparel brand Mama’s Be Like or upcycled clothing by B. Jacklean. Try down-home ice cream flavors by Stephens Southern Delights, which uses only clean ingredients and offers delicious options for those with food sensitivities. There’s something for everyone at All Things Detroit Day and this spring event is always family-friendly.

Check Out More All Things Events

What is on your must-see list in Detroit?

My must-see list in Detroit is the beautiful Beacon Park. It’s a great place to hang out on a Saturday Night for the Night Market and to hear local artists perform. Also, I love having lunch in Cadillac Square during the Downtown Street Eats program and if I’m looking for a shop I go to the Avenue of Fashion to shop local businesses that have been in the city for over 30 years.

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