Herbalife Nutrition Extravaganza Will Bring 25,000 Attendees to Detroit

July 11, 2022

DETROIT, MI (July 11, 2022) – In another sign of metro Detroit’s robust economic recovery over the past two years, a premier global nutrition company, Herbalife Nutrition, will hold its signature event in the city. The 2022 North American Extravaganza will take place in Detroit July 15-17 and is expected to draw up to 25,000 of the company’s independent distributors to Ford Field and Huntington Place. The conference will focus on training and education and is open to all North America Herbalife Nutrition Independent Distributors.

“Herbalife Nutrition is excited to bring the Extravaganza to Detroit because the energy of the event perfectly matches the vibrancy of the city,” said Ibi Montesino, senior vice president and managing director for Herbalife Nutrition, North America. “This year’s Extravaganza will highlight our leadership in the nutrition industry and bring the highest level of thought leadership to attendees.”

Herbalife Nutrition’s Extravaganza is one of more than 100 meetings, sporting events, and conventions that Visit Detroit has secured for the metro region for 2022. These events will bring over 200,000 attendees and more than $200 million in direct spending to Oakland, Macomb, and Wayne Counties this year.

“There is always something to discover, uncover, and rediscover in Detroit,” said Visit Detroit President and CEO Claude Molinari. “Visit Detroit is thrilled to welcome Herbalife Extravaganza, and we know that hotels, restaurants, and small businesses throughout the region will roll out the red carpet for attendees and highlight why Detroit is the place to bring conventions, meetings, and events.”



Herbalife Nutrition is a global nutrition company that has been changing people’s lives with great nutrition products and a business opportunity for its independent distributors since 1980. The Company offers science-backed products to consumers in 95 markets by entrepreneurial distributors who provide one-on-one coaching and a supportive community that inspires their customers to embrace a healthier, more active lifestyle. Through the Company’s commitment to nourish people, communities and our planet, Herbalife Nutrition pledges to achieve 50 million positive impacts – tangible acts of good – by 2030, its 50th anniversary.

For more information, please visit IAmHerbalifeNutrition.com.

Visit Detroit is a private, not-for-profit organization whose mission is to market and sell the metropolitan Detroit area on a worldwide basis as a destination for leisure and business travel including conventions, trade shows, corporate meetings, tours and incentive travel to maximize additional visitors, visitor expenditures, state and local tax revenues and job opportunities.

More than 700 businesses are represented in Visit Detroit’s membership. Visit Detroit was founded in 1896 as the world’s first convention and visitors bureau. visitdetroit.com


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