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Detroit Bikes
Credit: @reneeaddison_

Detroit's Resilient Spirit: Businesses Powering the Heartbeat of the City

Story by Amber Ogden

Over the years, Detroit has transformed remarkably from a manufacturing hub to a city with rich diversity, an innovative spirit, and a strong sense of community. Today, the city is home to businesses that have stayed and weathered some challenges, thriving neighborhoods, and a growing number of enterprising startups driving its economic growth. From Detroit's iconic Art Deco architecture to its vibrant cultural scene, Detroit is a city that is constantly evolving and embracing change while staying true to its roots. Check out these businesses that encapsulate the vibrant essence of the Motor City because nowhere else does it quite like Detroit.

Shops On Top

Deron and Tina Washington, owners and creators of Y Not Detroit, a brand that "LIVE, WORK, PLAY, SHOP, & SERVE IN THE D." After a recent and timely conversation with Jon Baker, Senior Vice President of Global Event Production and Operations for the NFL, who replied, 'Why not Detroit?' when asked, 'Why Detroit for the NFL Draft?'. Mr. Washington shared the Y Not Detroit brand with Baker. Washington has turned the brand into a local campaign ahead of the NFL draft. Local Detroit businesses, such as Zeffs Coney Island, Henry the Hatter, and TV Lounge, have joined and are repping the brand to promote their Detroit pride.

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Y Not Detroit
Credit: @ynotdetroit

Detroit Bikes

In the city's heart, Detroit Bikes manufactures high-quality bicycles, contributing to the resurgence of American-made goods. Emphasizing sustainability and community engagement, Detroit Bikes offers a range of models suitable for urban commuting and recreational riding. By providing employment opportunities and promoting cycling culture, Detroit Bikes is a beacon of hope for the city's future.

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Credit: @detroitsurfco

Avalon International Breads

Avalon International Breads has been a beloved fixture since 1997, with two Detroit locations in Downtown Detroit and in Detroit's Cass Corridor. Beyond offering delicious artisanal bread and pastries, Avalon is committed to social and environmental responsibility. The bakery prioritizes sourcing ingredients locally, reducing waste, and supporting community initiatives. With its warm ambiance and commitment to quality, Avalon embodies the welcoming spirit of Detroit.

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Avalon International Breads

Detroit Vegan Soul

As Detroit experiences a culinary renaissance, Detroit Vegan Soul stands out for its innovative approach to plant-based cuisine. Founded in 2012, this restaurant celebrates the city's diverse culinary traditions while offering delicious and health-conscious alternatives. With two locations serving soulful dishes like "catfish" tofu and collard greens, Detroit Vegan Soul is at the forefront of the city's food scene.

The Heidelberg Project

While not a traditional business, The Heidelberg Project is a testament to the power of art and community in Detroit. Founded by artist Tyree Guyton in 1986, this outdoor art installation transforms abandoned houses into vibrant works of art, drawing visitors worldwide. Through creativity and activism, The Heidelberg Project challenges perceptions of blight and celebrates the resilience of Detroit's residents.

Shinola

Founded in 2011, Shinola has become synonymous with quality craftsmanship and Detroit pride. Known for its beautifully crafted watches, bicycles, leather goods, and journals, Shinola embodies the city's commitment to excellence and Revitalization. With a flagship store in Detroit's historic Midtown district, in Downtown Detroit and Ann Arbor, Shinola celebrates the city's rich heritage while driving forward with modern innovation.

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