Skip to content
80°F
0
Saved
Navigation
  • Plan Your Visit
    • Getting Around
    • Weather & Average Temperatures
    • Detroit Travel Guide
    • Newsletter Sign-Up
    • Explore Detroit Pass
    • International Visitors
    • VISITEURS INTERNATIONAUX
    • Contact Us
  • Things to Do
    • Detroit Auto Culture
    • Arts & Culture
    • Live Music
    • Cruises & Tours
    • Family Fun
    • Outdoors
    • LGBTQ
    • Shopping
    • Entertainment & Nightlife
    • Sports
    • Spas & Wellness
    • Itineraries
    • Detroit Experiences
  • Events
    • Annual Events
    • Submit Your Event
  • Destinations
    • Downtown Detroit
    • Macomb
    • Oakland
    • Wayne
    • Windsor, Canada
  • Food & Drink
    • Breweries, Wineries & Distilleries
    • Eats in the D
  • Where to Stay
  • Detroit Stories
  • Meetings & Groups
  • Partnership
  • Who We Are
  • Media Resources
  • Home

Sing and Dance Your Way through the Motown Museum

Story by Danielle Alexander | Photos by Bill Bowen

Located on West Grand Boulevard, Motown Museum, formerly known as Hitsville U.S.A, is not just a location; history has been made there.

And that’s exactly why tens of thousands of visitors pass through each year, making it one of Southeast Michigan’s most popular tourist destinations.

The Motown sound changed America, and it was founded right here in The D. Pretty cool, right? The museum houses an “extensive array of Motown artifacts, photographs and other memorabilia,” it also provides visitors with a chance to not only stand in Studio A, the exact studio where Motown artists and groups recorded between 1959 and 1972, but also view the restored upper flat where Berry Gordy, founder of the Motown record label, lived with his young family during the company’s early days.

Throughout the tour, you’ll stand in right where greats like Stevie Wonder, the Funk Brothers and The Supremes stood. You can even sing directly into the echo chamber – the invention used before computers and synthesizers – to capture the uniqueness of the Motown sound in live action. Seriously, singing and dancing is encouraged on this tour.

Each tour guide will enthusiastically tell you the inner-details about the Motown legacy. From personal stories, to their interactions with Motown stars or inspired celebrities, their insight will have you feeling like a member of the Motown family.

Currently, visitors even have the opportunity to view the museum’s exhibition called “Boulevard to Broadway,” which offers insight into how Berry Gordy successfully built a recording company in Detroit at a time of racial unrest and limited business opportunity for African-Americans in the music industry. They also can purchase apparel, books and/or novelties at the gift shop – you better shop around.

For more information, including hours, directions, membership options and ways to donate, visit Motown Museum’s website.

Read more about Detroit museums.

Mentioned Attractions And Venues

  • Motown Museum
    Get Directions (313) 875-2264

    Long known as Hitsville USA, the museum is home of the world-famous Studio A, where…

    Learn More

You May Also Like

Detroit Rebound Series: Motown Museum

Join us as we discuss how the iconic Motown Museum is working to keep visitors…

Learn More

National Plan Your Travel Day: Vacay Any Day in Detroit

Over the last few years, the city of Detroit has been reinventing itself, bringing more…

Learn More

City of Colors | Black History in Detroit

The D has been designated the first authenticated African American Heritage Destination in the world…

Learn More
Start Planning Your Trip
Get The Detroit
Visitor Guide
Learn More
  • Plan Your Visit
    • Getting Around
    • Weather & Average Temperatures
    • Detroit Travel Guide
    • Newsletter Sign-Up
    • Explore Detroit Pass
    • International Visitors
    • VISITEURS INTERNATIONAUX
    • Contact Us
  • Things to Do
    • Detroit Auto Culture
    • Arts & Culture
    • Live Music
    • Cruises & Tours
    • Family Fun
    • Outdoors
    • LGBTQ
    • Shopping
    • Entertainment & Nightlife
    • Sports
    • Spas & Wellness
    • Itineraries
    • Detroit Experiences
  • Events
    • Annual Events
    • Submit Your Event
  • Destinations
    • Downtown Detroit
    • Macomb
    • Oakland
    • Wayne
    • Windsor, Canada
  • Food & Drink
    • Breweries, Wineries & Distilleries
    • Eats in the D
  • Where to Stay
  • Detroit Stories
  • Meetings & Groups
  • Partnership
  • Who We Are
  • Media Resources

211 W. Fort Street
Suite 1000
Detroit, MI 48226

800-DETROIT (338-7648)

  • Contact Us
  • Privacy Policy
Copyright © 2023 Detroit Metro Convention & Visitors Bureau. All rights reserved.
Cookies & Privacy

We ask that you read the following terms of use, which constitutes a license that covers your use of this website and any transactions that you engage in through this website (“AGREEMENT”). Legal/Privacy Policy

Experience Builder
Quick Search
Search
Top Stories

Detroit Auto Culture

The whole world knows it – Detroit is THE Motor City. From Henry Ford to…

Learn More

Live Music

Aside from being known as the Motor City, Detroit is also commonly known as Motown…

Learn More

Cruises & Tours

Yacht cruises, pub crawls, home tours, bike rides and beyond. Set yourself up with hassle-free…

Learn More

Family Fun

Bring the whole family to Detroit for an educational and fun vacation. Museums, zoos, parks…

Learn More
Location Map
Email Newsletter

Would you like to get the insider’s scoop on the best things to do and experience in Detroit? Take the first step and sign up for the Detroit Vibe email update.

Sign Up