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USA Today Announces America's Thanksgiving Parade® Presented By Gardner White As The Number One Holiday Parade In America

America's Thanksgiving Parade presented by Gardner White was named the best holiday parade in America by USA Today readers for the third time.

Detroit, Mich., December 16, 2022 – America’s Thanksgiving Parade presented by Gardner White has been named Best Holiday Parade in America by the 2022 USA TODAY 10Best Readers’ Choice Awards. Detroit’s beloved Thanksgiving tradition also received this incredible award in 2018 and 2019. Produced by the Parade Company, America’s Thanksgiving Parade presented by Gardner White is broadcast in more than 185 television markets across the country and just celebrated its 96th year on Woodward Avenue. An image is available here.

“We are truly honored to have America’s Thanksgiving Parade presented by Gardner White named the Best Holiday Parade in America by USA TODAY 10Best Readers’ Choice Awards for a third time,” said Tony Michaels, President & CEO, The Parade Company. “This year was a record year with nine amazing new floats. We were thrilled to be able to share it with millions across the country and are grateful for our incredible partners who help us celebrate this special tradition and shine a light on our amazing city each year.”

Nominees for USA TODAY 10Best Readers’ Choice Awards were selected by a panel of experts and voted on by the public. USA TODAY’s announcement may be found here: https://www.10best.com/awards/travel/best-holiday-parade-2022/. 10Best.com provides users with original, unbiased, and experiential travel content of top attractions, things to see and do, and restaurants for top destinations in the U.S. and around the world. 10Best.com averages 5 million visitors per month.

America’s Thanksgiving Parade presented by Gardner White is featured annually on WDIV Local 4, including a one-hour syndicated national broadcast reaching more than 185 television markets across the country. 760 WJR’s Paul W. Smith and Audacy WOMC 104.3 also broadcast special parade shows. For more information, visit theparade.org.

About The Parade Company

Founded in 1984, The Parade Company is a not-for-profit organization governed by the Michigan Thanksgiving Parade Foundation whose board of directors is comprised of key civic and corporate leaders in the greater Detroit region. The Parade Company is celebrating 96 years of Parade tradition in Detroit and is committed to funding, creating and executing the best family events in Michigan. The Parade Company staff, board of directors and thousands of parade volunteers work year-round to bring a wide variety of magnificent events to the City of Detroit and the region including the Ford Fireworks, Strategic Staffing Solutions Turkey Trot, and America’s Thanksgiving Parade® presented by Gardner White. Follow The Parade Company on Facebook, Twitter and Instagram.


Visit Detroit is a private, not-for-profit organization whose mission is to market and sell the metropolitan Detroit area on a worldwide basis as a destination for leisure and business travel including conventions, trade shows, corporate meetings, tours and incentive travel to maximize additional visitors, visitor expenditures, state and local tax revenues and job opportunities.

More than 700 businesses are represented in Visit Detroit’s membership. Visit Detroit was founded in 1896 as the world’s first convention and visitors bureau. visitdetroit.com

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