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Visit Detroit Activity Calendar

Explore Visit Detroit's comprehensive activity calendar marketing plan, showcasing a diverse range of exciting events and attractions throughout the year to engage visitors and locals alike.

Marketing Plan

Each year we share the Visit Detroit marketing plan, which includes our departmental objectives and strategies.

Learn More

JANUARY

MARKETING AND PUBLIC RELATIONS ACTIVITIES

  • North American International Media Marketplace, New York, NY
  • City of the Future, Washington DC
  • Individual Travel Writer Site Visits

SALES ACTIVITIES

  • PCMA Convening Leaders Conference, Columbus, OH
  • MPI Potomac – E2 January Alexandria, VA
  • RCMA Emerge, Chattanooga, TN
  • AMCI Annual Meeting, Orlando, FL
  • CESSE Mid Winter CEO Meeting, Baltimore, MD

SERVICES ACTIVITIES

  • ESPA (Event Services Professional Association) Pittsburgh, PA
  • Visit Detroit Annual Partnership Meeting Motorcity Casino Hotel – Sound Board, Detroit, MI

FEBRUARY

MARKETING AND PUBLIC RELATIONS ACTIVITIES

  • TICOM Legislative Day, Lansing MI
  • American Bus Association, Detroit MI
  • Society of American Travel Writers Midwest Chapter, Baton Rouge LA
  • Destinations International Marketing and Communications Meetings

SALES ACTIVITIES

  • CONNECT Midwest Peoria, IL
  • Meet NY Conference, New York City, NY

SERVICES ACTIVITIES

  • Destinations International (PDM), TBA
  • D-Rover at Motown Love Weekend Detroit Riverfront – Valade Park

SPORTS ACTIVITIES

  • NCAA/Olympic Sports Sales Mission, Indianapolis, IN

MARCH

MARKETING AND PUBLIC RELATIONS ACTIVITIES

  • MACVB Legislative Day, Lansing MI
  • German International Media Marketplace, Berlin, Germany
  • U.K. International Media Marketplace, London, U.K.
  • French International Media Marketplace, Paris, France
  • Individual Travel Writer Site Visits

SALES ACTIVITIES

  • Business Events Industry Week (hosted by PCMA, DI, IAEE) National Harbor, MD
  • ConferenceDirect APM Louisville, KY

SPORTS ACTIVITIES

  • Big Ten Men’s Basketball Tournament, Chicago, IL

APRIL

MARKETING AND PUBLIC RELATIONS ACTIVITIES

  • Michigan Governor’s Conference on Tourism, Grand Rapids, MI
  • Midwest Travel Journalists Association
  • Individual Travel Writer Visits

SALES ACTIVITIES

  • CONNECT Spring Marketplace Las Vegas, NV

SPORTS ACTIVITIES

  • NCAA Men’s Final Four, Houston, TX
  • NFL Draft, Kansas City, MO

MAY

MARKETING AND PUBLIC RELATIONS ACTIVITIES

  • IPW, San Antonio, TX
  • Cruise the Great Lakes Annual Meeting
  • Individual Travel Writer Site Visits
  • French Travel Writers FAM

SALES ACTIVITIES

  • HelmsBriscoe Annual Business Conference Denver, CO
  • IMEX Frankfurt Frankfurt, Germany

SERVICES ACTIVITIES

  • Hometown Tourist Day Metro Detroit, MI
  • D-Rover at Port of Detroit Cruise Ship Arrivals Detroit Riverfront – Port of Detroit, MI

SPORTS ACTIVITIES

  • Sports ETA Symposium, Kansas City, MO
  • Olympic Sports Sales Mission, Colorado Springs, CO
  • NCAA Site Selection Process, Indianapolis, IN

JUNE

  • MARKETING AND PUBLIC RELATIONS ACTIVITIES
  • Mackinac Policy Conference, Mackinac Island, MI
  • Individual Travel Writer Site Visit

SALES ACTIVITIES

  • AMCI Engaged Conference Oklahoma City, OK
  • MPI WEC (Conference Only) Riviera Maya, Mexico
  • PCMA EduCon Conference Montreal, Ontario
  • DELP Reunion Detroit, MI

SERVICES ACTIVITIES

  • D-Rover at Port of Detroit Cruise Ship Arrivals Detroit Riverfront – Port of Detroit
  • Tourism Update Metro Detroit, MI

JULY

MARKETING AND PUBLIC RELATIONS ACTIVITIES

  • Destinations International, Dallas, TX
  • Individual Travel Writer Site Visits
  • U.K. Travel Writer FAM

SALES ACTIVITIES

  • CESSE Annual Meeting, Detroit, MI

SERVICES ACTIVITIES

  • D-Rover at Port of Detroit Cruise Ship Arrivals Detroit Riverfront – Port of Detroit
  • Partner Portal Training Visit Detroit, Detroit, MI
  • Networking Mixer Metro Detroit, MI
  • Destinations International, Dallas, TX
  • D-Rover at USBC Junior Gold National Championships Indianapolis, IN

SPORTS ACTIVITIES

  • EsportsTravel Summit, Toronto, ON, Canada

AUGUST

MARKETING AND PUBLIC RELATIONS ACTIVITIES

  • Educating State Travel Organizations, (ESTO), Savannah, GA
  • Individual Travel Writer Site Visits
  • U.S. Based Travel Writer FAM

SALES ACTIVITIES

  • ASAE Annual Meeting & Expo Atlanta, GA
  • CEMA Summit Salt Lake City, UT
  • CONNECT Marketplace Minneapolis, MN

SERVICES ACTIVITIES

  • Educational Seminar Metro Detroit, MI
  • Celebrate Services Day Metro Detroit, MI
  • Enlisted Association of the National Guard of the United States Rochester, MN
  • National Guard Association of the United States Reno, NV
  • Recognition of Service Excellence (ROSE) Awards Motorcity Casino Hotel – Sound Board, Detroit, MI
  • D-Rover at Port of Detroit Cruise Ship Arrivals Detroit Riverfront – Port of Detroit

SEPTEMBER

MARKETING AND PUBLIC RELATIONS ACTIVITIES

  • Society of American Travel Writer Conference, Puerto Rico
  • Canadian Travel Writer FAM
  • Individual Travel Writer Visits

SALES ACTIVITIES

  • State of Black Tourism, TBD
  • Family Reunion Seminar, Detroit, MI
  • PCMA Convening EMEA, Copenhagen, Denmark

SERVICES ACTIVITIES

  • Networking Mixer Metro Detroit, MI
  • D-Rover at Port of Detroit Cruise Ship Arrivals Detroit Riverfront – Port of Detroit

SPORTS ACTIVITIES

  • Association of Chief Executives for Sport, Grand Rapids, MI

OCTOBER

MARKETING AND PUBLIC RELATIONS ACTIVITIES

  • Midwest Travel Journalist Association Conference
  • Individual Travel Writer Site Visits
  • Brand USA Week, London, U.K.

SALES ACTIVITIES

  • Destination MI – Grand Rapids Meetings Marketplace (formerly Taste of MI), Grand Rapids, MI
  • IMEX America Tradeshow, Las Vegas, NV

SERVICES ACTIVITIES

  • D-Rover at the Detroit Free Press/TCF Bank Marathon Health & Fitness Expo Huntington Place – Detroit, MI
  • Partner Portal Training Visit Detroit, Detroit, MI
  • D-Rover at Port of Detroit Cruise Ship Arrivals Detroit Riverfront – Port of Detroit

SPORTS ACTIVITIES

  • TEAMS Conference, The Palm Beaches, FL

November

MARKETING AND PUBLIC RELATIONS ACTIVITIES

  • Ontario Motorcoach Association
  • Individual Travel Writer Site Visits

SALES ACTIVITIES

  • Destination Michigan Showcase, Lansing, MI
  • CONNECT Tech, Las Vegas, NV
  • CONNECT Winter Marketplace, Washington, DC

SERVICES ACTIVITIES

  • Educational Seminar Metro Detroit, MI
  • National Women’s Studies Association, TBA

DECEMBER

MARKETING AND PUBLIC RELATIONS ACTIVITIES

  • Individual Travel Writer Site Visits

SERVICES ACTIVITIES

  • Visit Detroit Open House, Detroit, MI
  • Full Board Dinner, Metro Detroit, MI
  • Chairman’s Event, Metro Detroit, MI

SPORTS ACTIVITIES

  • IAEE Expo, Dallas, TX

2023 Visit Detroit TOURISM AND CONVENTION SALES MARKETING PLAN

Marketing Segment:

Leisure

Public Relations

Sales and Marketing Segment:

Domestic Group Tour

International

Conventions/Meetings

Detroit Sports Commission

Activity Calendar

PDF Resources:

Download a PDF of the complete 2023 Tourism and Convention Sales Marketing Plan

Detroit Safety Study

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  • Things to Do
    • Detroit Auto Culture
    • Arts & Culture
    • Live Music
    • Cruises & Tours
    • Family Fun
    • Outdoors
    • LGBTQ
    • Shopping
    • Entertainment & Nightlife
    • Sports
    • Spas & Wellness
    • Itineraries
    • Detroit Experiences
  • Events
    • Annual Events
    • Submit Your Event
  • Destinations
    • Downtown Detroit
    • Macomb
    • Oakland
    • Wayne
    • Windsor, Canada
  • Food & Drink
    • Breweries, Wineries & Distilleries
    • Eats in the D
  • Where to Stay
  • Plan Your Visit
    • Getting Around
    • Weather & Average Temperatures
    • Detroit Travel Guide
    • Newsletter Sign-Up
    • Explore Detroit Pass
    • International Visitors
    • Detroit 360° Virtual Tours
    • Contact Us
  • Meetings & Groups
  • Partnership
  • Who We Are
  • Media Resources
  • Detroit Stories

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